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About us

We are a privately owned, property-led group operating across the development and delivery of built assets. PrimaVision Group combines development activity with an in-house delivery and project controls capability, supporting both our own projects and selected external engagements.

PrimaVision was established with a clear objective; to bring structure, certainty, and accountability to complex delivery environments. Drawing on experience from tightly governed programmes, the Group applies disciplined thinking where control, clarity, and informed decision-making are essential.

Our approach is founded on commercial awareness and measured partnership. Whether delivering our own developments, working through joint ventures, or selectively supporting public-sector and government-funded programmes, we maintain a consistent focus on time, cost, quality, and risk.

Integrity, consistency, and delivery discipline remain central to how PrimaVision Group operates. We prioritise clarity over complexity and structured execution over abstraction, ensuring that each function within the Group contributes meaningfully to long-term value creation.

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Our Story

PrimaVision was established with a simple principle; to bring clarity, structure, and accountability to environments where complexity and risk are unavoidable. Our roots sit in supporting tightly governed programmes, where discipline, foresight, and trust are essential to successful delivery.

From these foundations, PrimaVision has evolved into a property-led group with a broader remit. While delivery and project controls remain central to our DNA, the Group now applies the same rigour and commercial awareness to development activity and selective partnerships, informing how we approach ownership, delivery, and collaboration.

Throughout this evolution, our focus has remained consistent. We value professionalism, transparency, and integrity, and we take a long-term view of the projects and assets we are involved in. PrimaVision’s journey has been shaped by doing things properly; making considered decisions, building trust through action, and delivering outcomes that stand up to scrutiny.

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What We Value

At PrimaVision Group, we measure success not only by what we deliver, but by how we deliver it. Our decisions are guided by discipline, accountability, and long-term thinking; ensuring clarity, trust, and consistency across everything we do.

We focus on building assets and partnerships that stand the test of time. That means making considered choices, taking responsibility for outcomes, and operating with professionalism and integrity at every stage.

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01

Integrity

We operate with honesty and transparency in our decisions and actions, building trust through consistency and follow-through rather than promises.

02

Excellence

We hold ourselves to high standards in planning, delivery, and execution, focusing on precision, rigour, and work that stands up to scrutiny.

03

Collaboration

We work as partners, not passengers; engaging openly with clients, investors, and stakeholders to achieve aligned, well-governed outcomes.

04

Sustainability

We take a long-term view of the assets we develop and deliver, balancing commercial performance with responsible use of resources and lasting value.

05

Accountability

We take ownership of our commitments and decisions, standing behind the quality of our work and the outcomes it produces.

06

Innovation

We adopt new tools and approaches where they improve clarity, efficiency, or control; prioritising practical progress over novelty.

Our Leadership

Founder and Managing Director

Jonathon Armstrong

Jonathon founded PrimaVision to build a disciplined, delivery-led group grounded in commercial awareness, structured execution, and long-term value creation. The business reflects his background in complex, tightly governed delivery environments, where clarity, accountability, and control are essential.

His experience spans project delivery, planning, and leadership roles across infrastructure and property-related programmes, shaping PrimaVision’s approach as both an operator and delivery partner. This perspective informs how the Group manages risk, makes decisions, and executes work consistently.

Jonathon leads PrimaVision with a measured, hands-on leadership style, maintaining a clear focus on integrity, accountability, and outcomes that stand up to scrutiny.

managing director
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